Screen Shot 2021-08-03 at 5.45_edited.jpg

ABOUT

US

About The Brand

O’Dolly Dearest centers on a healthy obsession with the 90s/early 2000s femme. Founded with the resounding motto "Don't get dressed up, get dolled up” the clothing brand unabashedly celebrates femininity and nostalgically reflects on the dynamic style of founder Zoe Martins favorite icons in film, music, and television.

Zoe attended Savannah College of Art and Design where she studied fashion design. Following her journey to New York to pursue her craft further, interning stints at fashion juggernauts such as  Chanel, Michael Kors, BCBGMaxazria and Marchesa informed her knowledge of the industry and reinforced her affinity with the quintessential feminine aesthetic.

O’Dolly brings the stylish woman of yesteryear into the new age, maintaining her flair and giving her a closet of new, updated favorites to be successful in her world today.

PRESS

IMG_6935.jpg
IMG_6936.jpg

Whatever Forever set featured on Refinery29

IMG-5936_edited.jpg

33 Magazine digital cover feature 

IMG-5938.jpg
IMG_5416.jpg
IMG-5415.jpg

Flo Milli wearing O'Dolly Dearest in Highsnobiety feature

IMG_4247.png
IMG_4252.png

British Vogue feature in October Issue

IMG_1948.jpg

Nylon feature in December '19 gift guide 

IMG-3958.jpg
IMG_1954.JPG
IMG-3972.JPG

Glamour UK online feature in September '20 wish list

IMG-3967.jpg
IMG-3981.JPG

Online feature article in Yahoo Style

IMG_1906.jpg

British Vogue feature in September Issue

IMG_1903.JPG
IMG_1965.jpg
Decristo-2.JPEG

Luna Magazine feature in Issue 10

@ODOLLYDEAREST